I can say Chinese had no idea what Pizza Hut is before the first store



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送交者: skipper3 于 2005-7-13, 19:56:15:

回答: If it serves wine, it is a restaurant. 由 daxia 于 2005-7-13, 19:37:19:

was opened(I think it was in BJ, a location close to some embassies). So they had an opportunity to build a brand image in China from scratch and they took a different approach to address the market. The result is a disconnection between PH in China and PH in US. PH to Chinese is like Lexus (to some extent) to American. You can say lexus is still a Toyota, why do Americans take it so seriously.

I don't remember where the place is. I was travelling. It's a small town not far away from the highway. I think it's close to Syracuse.



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